Taaga Man launches first outlet

Taaga Man, a new fashion brand for men, launched its first outlet together with Taaga, the popular fashion brand for women, in the city recently.

The outlet is situated at 750 Satmasjid Road in Dhanmondi, said a press release.

The brand also launched Club Taaga, a customer loyalty programme that will offer exclusive benefits for today’s youth and young professionals who seek an alternative lifestyle experience, the release added.

The 3500 square feet outlet features a futuristic shopping ambiance. Customers can choose from a range of products lines including apparels, footwear, jewellery, and other accessories for both women and men. Taaga Man will also be available at five existing Aarong outlets - Uttara, Jamuna Future Park, Bashundhara City, Mirpur 12, Mymensingh, the release further said.

Taaga products are also available online at aarong.com/taaga

Taaga and Taaga Man are sub-brands of Aarong, a leading lifestyle retail chain in Bangladesh and flagship social enterprise of BRAC.