Upanga Dutta, Chief Commercial Officer, Banglalink, said, “We are happy to partner with K Sports for bringing this global sporting event to our digital platform. Through this facility, we are giving digitally enabled Bangladeshi consumers the opportunity to enjoy a personalized experience of watching the World Cup. This is the first-of-its-kind experience for them to watch World Cup matches on a mobile platform from anywhere and on the go. We are confident that our consumers will get superior streaming experiences with Banglalink’s best 4G speed in the country. In order to enable all football lovers to enjoy this beautiful game, we plan to keep this stream service open to all networks. They can also watch it on large screens with Toffee android TV app.”

Fahad Mohammed Ahmed Karim, Chief Executive Officer, K Sports, said, “As the digital broadcasting rights holders for FIFA World Cup 2022, it is a great pleasure to sign the agreement with Banglalink for this initiative. Toffee is the right fit for livestreaming a mega event like World Cup Football because of its wide user-base and smooth streaming experiences. It is an exciting opportunity for our football lovers to watch the livestream of World Cup matches in a convenient way.”

Banglalink will also provide various special offers for its subscribers during this global event.