It’s “YOUR CHOICE” to love SEVENTEEN

If you are a fan who is into K-pop for few years then you should have heard the heroic song of the K-pop world “Don’t Wanna Cry” by SEVENTEEN. By this song, SEVENTEEN captured thousands of fans’ and non-fans' hearts. That’s how they are now one of the most popular boy factions in South Korea.

SEVENTEEN is a very talented self-producing K-pop boy group under Pledis Entertainment, one of the relatively popular K-pop companies. The band’s name was taken from the sum of three numbers significant to the group — 13 members, three “sub-units”, one team, and all together SEVENTEEN. The 13 members; S.coups, Wonwoo, Mingyu, Vernon (the hip-hop unit); Woozi, Jeonghan, Joshua, DK, Seungkwan (the vocal unit); Hoshi, Jun, The8, Dino (the performance unit) debuted on May 26, 2015, through the reality program, “Seventeen Project: The Great Battle”.

And on 29 May, they released their first mini-album “17 Carat” with the title track “Adore you”.

For those who are not into K-pop, a 13-piece act may seem like a dizzying concept. Seventeen, however, have used their number to their advantage. Each member offers something unique to the team. The official fan name is called “CARAT”. The name was taken from the diamond’s mass unit, metaphorically SEVENTEEN is a diamond-like presence, and as the number of CARAT increases, the value of SEVENTEEN also increases. What unique about them is the official colors for Seventeen are Rose Quartz and Serenity. Rose Quartz is warm and soft, and Serenity is quiet, smooth, which used to describe the warmth and clarity of SEVENTEEN.

In their early years, SEVENTEEN won fans’ hearts with their bass-heavy, upbeat tunes, and boyish image. In 2017, however, the band shifted to a more mature sound and image. Since then, the group has continued to explore various genres, with each new song serving as a testament to the act’s versatility.

Though physical album sales globally have nosedived over the past few decades due to the digital distribution of music, SEVENTEEN has maintained stalwart physical sales, with increasingly selling millions of copies each year. While they are one of the top groups in Korea, Japan, China, and Southeast Asian countries, they are also well-known in the USA, South America, Europe, and Australia. In fact, after BTS, they are the longest-charting K-pop act on the Billboard Social 50 charts (151 weeks).

SEVENTEEN is one of the greatest acts that started to slay since their debut. Their debut album "17CARAT" was ranked 9th on Billboard's 10 Best KPOP Albums of 2015, making them the only rookies who debuted that year to make the list.

SEVENTEEN was the very first KPOP group to rank no.1 in Oricon Chart without officially debuting in Japan with their song "Don't Wanna Cry". Last year, Seventeen released “An Ode,” which sold over half a million copies in its first week, bagged a “Daesang” (grand prize) for Album of the Year in the Asia Artist Award, and was named K-pop album of the year by critics from music publication Billboard.

Furthermore, this year SEVENTEEN has earned their first-ever nomination at the Billboard Music Awards. The band is one of the artists running for the "Top Social Artist" award, together with BLACKPINK, BTS, Ariana Grande, and SB19. This nomination shows how the group has solidified their presence in the US market.

Six years since their debut, SEVENTEEN has proven themselves to be one of the most commercially and critically successful acts in South Korea’s pop music scene. This 26 May 2021, in honour of the sixth anniversary of their debut, SEVENTEEN made a very meaningful donation. Their agency PledisEntertainment revealed that the group had made a donation to the international humanitarian development non-governmental organization (NGO) Good Neighbors in order to assist children who have been victims of abuse. It will be used for the recovery of the victims, particularly for the psychological treatments which will support them to maintain their emotional stability balance and restoration of their daily lives at home.

For their own little celebration, SEVENTEEN dropped their special music video "All My Love" where the members feel the cool breeze in a beautiful green field. "All My Love" is a track of the group's 2020 album 'Semicolon', their last Korean album which was sold more than 1.06 million copies in its first week.

Recently, the group is also working on some individual projects. Chinese member Jun released two Mandarin-language singles, ‘Crow’ and ‘Silent Boarding Gate’ in February, while Hoshi dropped his debut mixtape ‘Spider’ in April. Member The8 also released Korean and Mandarin versions of his single ‘Side By Side’ on April 13. A few days ago, on May 28 Mingyu and Wonwoo released “Bittersweet,” their new digital single featuring Lee Hi. Just a few hours after the release, the song had already soared to the top of iTunes charts in at least 10 countries all over the world.

By winning a total of 57 awards including music show wins since their debut, SEVENTEEN is now about to collect more with their eighth upcoming mini-album “Your Choice”. It will be the first release of their "Power of Love" project. “Your Choice” will be out today, 18th June 2021 with a total of six tracks. The tracklist includes 'Ready to Love' (Title track), ‘Heaven's Cloud', 'Anyone', 'GAM3 BO1', 'Wave', and 'Same dream, same mind, same night'. All of the songs are mainly written by Woozi and SEVENTEEN’s producer Bumzu. Other members like S.coups, Vernon, and The8 participated in writing some songs too. HYBE Label’s CEO Bang Si Hyuk turned out to have taken part in the group's title track “Ready to Love”.