bKash trains artisans of Ayesha Abed Foundation for efficient digital transaction
bKash, the country’s largest mobile financial services (MFS) provider, as part of its awareness drive for safe digital transactions and avoiding risk of fraud, trained over five thousand artisans of Ayesha Abed Foundation.
The training workshop also facilitated artisans to learn about safe use of MFS to bring more efficiency and freedom in everyday transactions. bKash organised 163 such sessions across the country with Ayesha Abed Foundation to safeguard artisans’ hard-earned money, reads a press release.
The Ayesha Abed Foundation has been disbursing wages of its artisans through bKash for quite a while. The artisans were sensitised so that they don’t fall victim of fraudulent activities and fraudsters can’t lure, intimidate or apply any trick to take away PIN of their MFS account or OTP received in phone.
At the same time, the artisans were also briefed about how they can make their lives easy and efficient by using various financial services of bKash.
Ayesha Abed Foundation, the handicraft and artefact producer for the country’s top lifestyle brand Aarong, has been disbursing wages of more than 30,000 of its artisans spread across 14 districts in Bangladesh. The artisans, of which majority are women, have been receiving wages in their bKash accounts staying at home, adds the press release.
The Ayesha Abed Foundation was established to honour the memory of late Mrs Ayesha Abed, wife of late Sir Fazle Hasan Abed, founder of BRAC in 1982.